Caesars Sportsbook utilizes low latency Genius Sports feeds and AI models with 75-85% accuracy to optimize live NFL betting. These technologies help manage the 4.76% overround on standard -110 pricing while catering to in-play bettors who spend 87% more monthly.
Entain is selling 20% of its Entain CEE unit to EMMA Capital for €425 million, valuing the business at €2.1 billion. This strategic move aims to reduce debt and simplify group structure while managing assets like SuperSport, which holds a 54% market share in Croatia.
Flutter plans to buy Boyd Gaming Corporation's 5% stake in FanDuel for $1.755 billion, implying a $31 billion valuation. FanDuel maintains a 44% US market share, generating $6.96 billion in revenue in 2025.
Founded in 2012, DraftKings evolved from a daily fantasy platform into a major sportsbook entity. By 2025, the company reported 6 billion dollars in revenue, driven largely by its successful transition into the legal sports betting market.
The industry is pleased to support the Safer Gambling Campaign #BetRegret as one of the many responsible gambling initiatives undertaken with operators support. Our commitment to reducing risks remains unabated and we will continue to work with charities and Government to improve Research, Education and Treatment in this area. Following on from our recently announced pre-watershed live sports advertising ban #IGRG, the industry looks forward to rolling out more initiatives that will protect consumers’.